- By
If you’re looking to start a new website, one of the first tools you’ll hear of is WordPress – it simply dominates the website-creating-software market: now powering a staggering 28% of the web!
Why is WordPress so incredibly popular?
To find out, take a look at our latest video over on our still-pretty-fresh new YouTube channel.
Check out:
– (note: video credits to Topher DeRosia – creator of HeroPress)
Video Transcript:
Hi! This is Topher with WinningWP. In this video we’re going to answer the question “Why is WordPress So Popular?” That’s a pretty common question actually because WordPress IS very popular. It seems to be everywhere! So let’s take a look at why. One reason is that WordPress is free to obtain and use. You can simply go here to wordpress.org and click the blue button to download. Then you have it. This makes for a very low barrier to entry, makes it very easy to try, and if it’s not for you you’re not really out anything. But the fact of the matter is that it is the right tool for most people and that’s why people keep using it. Another reason is that you don’t need to be a developer to create a stunning website. This is the Greenwich library. It’s beautiful. It’s easy to use. It has all the information that library patrons need. WordPress is also extremely powerful and flexible. It’s not just a blog. If we click here on library card you can see that WordPress has the ability to make pages and frequently asked questions and all sorts of different things. Another reason that it’s popular is that it powers more than % of the web. Now that might sound a little bit like defining the word with the word but WordPress’ own popularity drives its own popularity. People like to use what other people are using. Something that’s been proven. Something that is known to be good and if % of the web uses it it’s got to be pretty good. Another reason is that there are plenty of free resources. This is the wordpress.org website and we’re looking at the themes directory. There’s a menu item right here in the nav for themes. Now there are only featured themes but if we click latest you’ll see that there are nearly , themes, all available for your use. But another great thing is that there are commercial themes. Right here on this page is a link to commercial themes. Now each of these icons belongs to a company that sells themes what they’re actually selling is support. When you buy a theme from one of these companies and you get stuck you can get a hold of somebody and ask questions and they’ll help you. They WANT to help you and that can be very very useful. So let’s review. Why is WordPress So Popular? It’s free to obtain and use that makes it very accessible, very easy to try. Also you don’t need to be a coder to make a stunning website. You can make something very very attractive and useful without knowing anything more than how to type and use a mouse. It’s also extremely powerful and flexible. You can make WordPress be more than a blog and be more than a simple site. And as strange as it sounds WordPress is also popular because it’s so popular. With % of the web using it people are more likely to assume that it just works. Everybody’s using it, it must work well! There are also plenty of free resources, like this video for example, but also software and then if you get stuck it is possible to pay for support and to get some good help. If you’d like to learn more about WordPress check out WinningWP.com.
Did we miss anything? Any other reasons why WordPress is so popular?
